{"id":43198,"date":"2023-03-08T09:23:39","date_gmt":"2023-03-08T10:23:39","guid":{"rendered":"https:\/\/peymantaeidi.net\/stem-cell\/?p=43198"},"modified":"2023-03-08T10:36:18","modified_gmt":"2023-03-08T10:36:18","slug":"pepsico-trails-paper-based-packaging-for-walkers-baked","status":"publish","type":"post","link":"https:\/\/peymantaeidi.net\/stem-cell\/2023\/03\/08\/pepsico-trails-paper-based-packaging-for-walkers-baked\/","title":{"rendered":"PepsiCo trails paper-based packaging for Walkers Baked"},"content":{"rendered":"<p>The move marks another step in PepsiCo\u2019s journey towards eliminating virgin fossil-based plastic from its crisp and snack bags across Europe by 2030.<\/p>\n<p>The paper-based packaging replaces the plastic outer wrapping and is completely recyclable, a first for savoury snacks flexible packaging in the UK.<\/p>\n<p>It is rolling out on 3,000 multipacks of two popular Walkers Baked flavours \u2013 Sea Salt and Cheese &amp; Onion \u2013 in 800 Tesco stores across the UK.<\/p>\n<p><em>\u201cWith this latest trial, people can buy a selection of Walkers Baked multipacks in paper-based outer packaging that can be easily and widely recycled with regular recycling at home,\u201d <\/em>\u200bsaid Rachel Smith, senior marketing manager for Walkers.<\/p>\n<p><em>\u201cFeedback is so important in helping us deliver the best possible experience for consumers, and we can\u2019t wait to hear people\u2019s thoughts when the packs land in stores.\u201d<\/em>\u200b<\/p>\n<h3>Cardboard packaging<\/h3>\n<div class=\"object-center\">\n<figure><a href=\"https:\/\/www.bakeryandsnacks.com\/var\/wrbm_gb_food_pharma\/storage\/images\/media\/images\/pepsico-multipack-boxes-1-1536x1022\/16222876-1-eng-GB\/PepsiCo-multipack-boxes-1-1536x1022.jpg\" data-widget=\"LightboxGallery\"><img decoding=\"async\" src=\"https:\/\/peymantaeidi.net\/stem-cell\/wp-content\/uploads\/2023\/03\/PepsiCo-multipack-boxes-1-1536x1022-1.jpg\" alt=\"PepsiCo-multipack-boxes-1-1536x1022\" \/><\/a><\/figure>\n<\/div>\n<p>Following a successful trail with Tesco in 2022, PepsiCo has now introduced cardboard packaging for its Walkers 22- and 24-bag multipacks.<\/p>\n<p>The brand has invested \u00a314m to introduce the new packaging, with the aim to remove 250 tonnes of virgin plastic from its supply chain annually.<\/p>\n<p>It has also invested in a novel stretch film used to wrap around pallets before being distributed to retailers.<\/p>\n<p>Nanotechnology has been employed to insert tiny air bubbles into the film to reduce the amount of plastic used, while retaining the same strength and stretch needed. The brand claims this innovation will result in a 40% reduction in virgin plastic year-on-year, compared to the previous film. It also means PepsiCo will reduce its annual carbon emissions by 465 tonnes.<\/p>\n<aside id=\"text-ad1\" class=\"AlertAd-front\"><\/aside>\n<p><em>\u201cWe\u2019re always exploring new packaging solutions that can help us reduce virgin fossil plastic use, in pursuit of our broader sustainable packaging goals,\u201d <\/em>\u200bsaid Gareth Callan, packaging sustainability lead at PepsiCo UK &amp; Ireland.<\/p>\n<p><em>\u201cAfter more than two years in development, we\u2019re looking forward to testing this paper-based outer material with our consumers to better assess the role it could play in our future packaging portfolio.\u201d<\/em>\u200b<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The move marks another step in PepsiCo\u2019s journey towards eliminating virgin fossil-based plastic from its<\/p>\n","protected":false},"author":1,"featured_media":43200,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"_links":{"self":[{"href":"https:\/\/peymantaeidi.net\/stem-cell\/wp-json\/wp\/v2\/posts\/43198"}],"collection":[{"href":"https:\/\/peymantaeidi.net\/stem-cell\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/peymantaeidi.net\/stem-cell\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/peymantaeidi.net\/stem-cell\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/peymantaeidi.net\/stem-cell\/wp-json\/wp\/v2\/comments?post=43198"}],"version-history":[{"count":2,"href":"https:\/\/peymantaeidi.net\/stem-cell\/wp-json\/wp\/v2\/posts\/43198\/revisions"}],"predecessor-version":[{"id":43201,"href":"https:\/\/peymantaeidi.net\/stem-cell\/wp-json\/wp\/v2\/posts\/43198\/revisions\/43201"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/peymantaeidi.net\/stem-cell\/wp-json\/wp\/v2\/media\/43200"}],"wp:attachment":[{"href":"https:\/\/peymantaeidi.net\/stem-cell\/wp-json\/wp\/v2\/media?parent=43198"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/peymantaeidi.net\/stem-cell\/wp-json\/wp\/v2\/categories?post=43198"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/peymantaeidi.net\/stem-cell\/wp-json\/wp\/v2\/tags?post=43198"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}